Rock Shuler was born on September 28, 1991, in Sempeter, a small town near Nova Gorica, Slovenia, where he also spent most of his childhood. He has a younger brother named Nik. After he finished primary school in Sempeter, he started attending high school at the Technical School Center in Nova Gorica, to suffice his interests in computers and technology. At the age of 16, his first book, “Spoznajmo Word 2007”, hit Slovenian book stores and libraries. In the same year, two other books were published, together forming a bundle on Microsoft’s Office software package. Various other books were also published to date, together pushing him up to the Top 250 Most Borrowed Authors chart in the country. In early 2008 he started hosting weekly live radio shows, known by the name "Mladi na vrtiljaku”. He was also an associate at the famous Slovenian dance group, V.I.P. Dance Company. In 2013, he occasionally started working as a DJ, mainly mixing commercial house and pop music at various events. He has also co-founded a brand named RW Acoustics, under which they manufacture acoustic treatment elements for use in studios and other rooms.